SEO Manager

Department: Marketing

Location: Dundee

Role Purpose

To build out and deliver a best-in-class SEO strategy by working with all areas of the business to identify technical, content and outreach opportunities to grow organic traffic. 


Role Objectives

  • Develop and implement an SEO strategy and Content roadmap from the ground up 
  • Focus on both on-page / off-page optimisation 
  • SEO roadmap on time and effectively 
  • Managing specific SEO targets 
  • Perform ongoing keyword research, discovery, expansion and optimisation 
  • Develop and implement link building strategy 
  • Run technical audits and optimise accordingly, liaising with our technology team where required 
  • On page optimisation: internal link structure, navigation fly-out & site menu, URL-structure, meta tags, duplicate content, site speed, titles/descriptions etc. 
  • Building up a content world besides our main categories 
  • Backlink monitoring and backlink competitor analysis 
  • Stay on top of SEO and marketing technology trends, and share findings with the team 
  • Take initiatives on all-things SEO including, technical, content and outreach
  • Reporting & Data-driven analysis of performance 

The ideal candidate will bring significant experience to the role and will have:

  • A proven track record in an SEO role - 4+ years of experience minimum 
  • Working knowledge of on- and off page ranking factors and optimisation techniques 
  • Attention to detail  
  • A sense of ownership  
  • Analytics, critical thinking and problem-solving skills 
  • Good time-management skills 
  • Great interpersonal and communication skills  
  • Extensive experience using 3rd party tools such as Google Search Console, SEMRush, Analytics 360, etc. 
  • A passion for SEO!

It would be great if the successful candidate brought:

  • Experience in an e-commerce/tech business  
  • Experience in a customer-centric environment  
Finer Details

This role is based in Dundee and is offered on a full-time permanent basis.

The salary for this position is around £35k + excellent rewards and career prospects.

To apply, please send a CV and a brief cover letter to

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